Empower consumers, drive loyalty, and build influencer communities
We engage your industry influencers with our digital public relations model by expanding the individual and/or company story to the masses through blogger relationships, community awareness, online publications, and more. The core of Lotus Digital is to show the value of customer relationships, rather than purely push marketing. We tell your story in a way that empowers customers, drives loyalty, and builds community.
Your investment + our team's expertise = your ROI
ROI - it's the most talked about piece of the puzzle. Some may say it's difficult to measure ROI on social and PR initiatives, and we know that's just not true. By using a combination of analytical platform tools, industry smarts, and aggressive goals, we can show you how your digital activities directly impact your business and most importantly, increase your share of voice.
Rise above the noise of the internet
We empower your customers to become your brand ambassadors. Our 'show not tell' methodology puts your brand in a unique position to successfully communicate your message to the right audience, in the right place, and at the right time. Lotus Digital develops Social Media Marketing and Community Management strategies and plans that are fluid to adjust to the ever changing nature of the internet. We develop online connections that are sure to bring your brand and its objectives to the next level.
Your message to the right audience, in the right place, at the right time
Digital advertising creates an identity for your brand that allows your message to rise above the noise of the internet. With billions of social media users, organic interaction is nearly impossible. Cost-effective and content rich social advertising will get your message in front of the right audience, at the right time, and on the right platform. In addition, the team at Lotus Digital has also built relationships with online publications to provide your brand with maximized visibility, building a robust sphere of influence.
A plan without a strategy is just a list of tactics
Strategy and market planning are intricate parts of your business - you're taking the "big idea" and bringing it to market. We help bring your idea to life and provide digital avenues to ensure your message is seen and heard by the right audience(s) through market and competitor research, digital strategy and planning, and most importantly - seamless execution.
Your trusted social publicists
61% of Fortune 500 CEOs aren't using social media. The reason? Time. We help executives raise their online profile by developing a standout social media presence that focuses on relationship building, public affairs, customer relations, and more.
Content is king, and at Lotus Digital we know that. The question then becomes "how do you realize what type of content is working, not working, and resonating the most with your audience?" Welcome to the silver lining. You can spend a wealth of a budget on producing content, but what if it's not actually impacting your bottom line? We can produce the content AND optimize based on what is actually working for your company goals.